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	<title>footprints -- blog for PR students / young professionals &#187; Writing</title>
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	<description>A shoes-off, barefoot blog, aiming to help public relations students trek a direct path to the industry. The advice shared on the footprints blog is the property of its owner and does not reflect the views of Taylor or its client-partners.</description>
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		<title>AP Style Update: website</title>
		<link>http://ryanmcshane.com/2010/04/16/ap-style-update-website/</link>
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		<pubDate>Fri, 16 Apr 2010 20:32:28 +0000</pubDate>
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		<description><![CDATA[@APStylebook announced today it has finally buckled on the Web site / website issue. Mark this day in history, AP Style nerds. The organization is also considering changing state abbreviations &#8212; looking forward to that one. W.Va.? Really? Filed under: Writing<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=ryanmcshane.com&blog=5687643&post=704&subd=ryanmcshane&ref=&feed=1" />]]></description>
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		<title>Putting Tight Writing in Perspective</title>
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		<pubDate>Mon, 05 Oct 2009 02:00:49 +0000</pubDate>
		<dc:creator>ryanmcshane</dc:creator>
				<category><![CDATA[Writing]]></category>
		<category><![CDATA[Communication]]></category>
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		<category><![CDATA[PR]]></category>
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		<description><![CDATA[Information overload. Every morning, I check headlines, my RSS feed, Twitter, Facebook and two e-mail accounts filled with alerts and PR resources. How do I keep up? Everything is &#8220;microcommunicated,&#8221; which I expect to pass spell check in the next few years. While the masses say e-mail is dead, I disagree. Almost every reporter I&#8217;ve [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=ryanmcshane.com&blog=5687643&post=646&subd=ryanmcshane&ref=&feed=1" />]]></description>
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		<title>Trimming the Fat</title>
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		<pubDate>Fri, 08 May 2009 03:52:59 +0000</pubDate>
		<dc:creator>ryanmcshane</dc:creator>
				<category><![CDATA[Writing]]></category>
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		<description><![CDATA[Last month, I wrote a post focusing on the qualities of a solid writer (read &#8220;Be a Solid Writer&#8221;), which referenced a saying a professor of mine  often used &#8212; &#8220;trim the fat.&#8221; I thought I&#8217;d focus an entire post on trimming the fact, after a PR student recommended the topic. I was helping the same [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=ryanmcshane.com&blog=5687643&post=285&subd=ryanmcshane&ref=&feed=1" />]]></description>
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		<title>Be a Solid Writer</title>
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		<pubDate>Thu, 02 Apr 2009 13:40:51 +0000</pubDate>
		<dc:creator>ryanmcshane</dc:creator>
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		<guid isPermaLink="false">http://ryanmcshane.com/?p=242</guid>
		<description><![CDATA[Writing makes up quite a bit of a practitioners day-to-day. We write pitch e-mails, media alerts, press releases, backgrounders, key learnings, business plans, research findings and dozens of additional documents. Let it be known &#8212; practitioners must know how to write. Seniors, it may have been two years since you took your intro to news [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=ryanmcshane.com&blog=5687643&post=242&subd=ryanmcshane&ref=&feed=1" />]]></description>
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