I’ll update the link when the online edition is built into the PRSSA website, but I thought I’d share the PDF of the latest issue of FORUM, PRSSA’s student newspaper.
footprints was featured on page two of the issue. The headline? Post-graduation: Senioritis has no place in the workplace. Hope you all enjoy.
Yesterday, Simon from Bloggasm flipped me a post explaining the social media campaign behind the recent AP Style change of “Web site” to “website.”
I thought it was a good read. Check out the post: The story of how Facebook and Twitter users lobbied the AP Stylebook to change “web site” to “website”
About the blog: Bloggasm is a blog run by Simon Owens that focuses on the media, with an emphasis on online media and journalism. It often features interviews with prominent bloggers, authors and journalists.
@APStylebook announced today it has finally buckled on the Web site / website issue. Mark this day in history, AP Style nerds.
The organization is also considering changing state abbreviations — looking forward to that one. W.Va.? Really?
Everyone should check out my PRSSA Chapters on Twitter page – I had the chance last night to update the list by 56 Chapters. That brings the directory to 134 local Chapters…not including links to next year’s National Conference and the official National Committee handle.
I encourage Chapter executive boards to connect with other schools to share best practices and fund-raising ideas. If I had the chance to do it over again, I would have loved to set up a co-Chapter brainstorm session.
Enjoy.
Information overload.
Every morning, I check headlines, my RSS feed, Twitter, Facebook and two e-mail accounts filled with alerts and PR resources. How do I keep up? Everything is “microcommunicated,” which I expect to pass spell check in the next few years.
While the masses say e-mail is dead, I disagree. Almost every reporter I’ve come in contact with prefers e-mail communication to other traditional or emerging means. In my media relations experience, e-mail beats all other forms of communication 20-to-1 with the help of a follow-up phone call.
I’ll concede e-mail is long past its prime. With Google Wave being introduced as the hundredth-or-so newest way to communicate since e-mail, we’ve all seen a trend of microcommunication. Instant messaging, texting, tweeting, wall posts, comments and a handful of others have all adopted this evolution.
As our expectations on how we receive messages have changed, it can be a little overwhelming for a reporter to be flooded by drawn-out pitches from strangers (us). Reporters will tell you first-hand they have the responsibilities of two (or more) people with newsrooms shrinking across the industry.
To survive as practitioners, we must all practice tight writing, the ability to communicate all the necessary information in fewer paragraphs.
While I refute e-mail is alive and kicking, we must apply what we’ve learned about the new wave of communication to what we’ve been doing since the good old days of Web 1.0.
